Musicians and bands

Your record, merch and downloads sell from a shop of your own. Fans support you monthly, and hear about every gig.

A solo artist uses Magpie in Personal. A band can work in one Magpie team.

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Kettle Lake’s Store products: the new album on vinyl and as a download, a t-shirt in sizes, a tour poster and a bundle, each with its picture, whether it is live, its stock and its price.

This combination of six Magpie areas fits a musician or a band.

Store
Store sells your vinyl, merch and downloads from a shop of your own.
Supporters
Supporters lets fans follow you for free or support you monthly.
Newsletter
Newsletter tells your list about the new record and the next tour.
Calendar
Calendar lists your gigs on a public calendar, with RSVPs up to a capacity.
Link-In-Bio List
Link-In-Bio List puts your shop, supporters page and streaming profiles on one page.
Social Media
Social Media schedules your posts for release day and every show.

Vinyl, t-shirts and downloads sell from a shop of your own, before release day too.

Store is your online shop. An album sells as MP3 or WAV downloads, each file up to 500 MB. Vinyl and t-shirts come in options, such as colour and size, each with its own stock.

A new record can take pre-orders, with the date it should ship. A download can be pay what you want, above a minimum you set.

Fans support you monthly, and read the posts you write for them.

Supporters gives you a public page with a free tier and monthly paid tiers. Supporters pay by card, and the money goes to your own Stripe account.

You post updates, photos and short videos, for everyone or only for paying supporters. A post can ask a question with a poll, such as which song to play last.

Kettle Lake’s supporters page: a free tier and three monthly tiers with their benefits and supporter counts, and posts such as a first listen of the new single and a poll on the encore.

Your list hears about the new record and the next tour first.

Newsletter gives you a sign-up page with double opt-in, and checkout can ask buyers to join. You write each issue, send yourself a test and schedule it.

A sent issue has a web copy, which can start a social media post. The newsletter's page counts the subscribers and the copies delivered.

Kettle Lake’s newsletter in the composer: its subject, preview text and Markdown text about the album’s pre-order, the single and the launch show.

Your gigs go on a public calendar, and fans say they are going.

Calendar lists the gigs you set to Public calendar, at your own calendar's address. A free show can take RSVPs up to a capacity. Its page says when it is full.

Each gig's page shows the venue, the time and how many are going. Sharing a gig starts a social media post about it.

Kettle Lake’s team calendar for the month: the launch show, tour dates and rehearsals, with the pressing deadline.

One page links your shop, your supporters page and your streaming profiles.

Link-In-Bio List is a page of links for your profile. Spotify, Apple Music and YouTube show as icons. A block links to your shop or your supporters page.

Analytics shows the page's views and the clicks on each link. It can use your own domain.

Kettle Lake’s Link-In-Bio List page: the band’s name and line, links to pre-order the vinyl, the supporters page and the tour dates, and icons for Spotify, Apple Music, YouTube and Instagram.

Release day and every show go out on your accounts at their time.

Social Media posts to Bluesky, Mastodon and LinkedIn at the time you choose. For Instagram, Magpie reminds you and opens it with the post filled in.

A campaign holds a release's posts, from the announcement to release day. It schedules them at your posting times.

Five more areas cover a website, stems, gig fees, venues and a fans' board.

Websites
Websites builds your own site, with a section that lists your shop's records and merch.
Secure Files
Secure Files sends stems and mixes to a producer by a link that expires.
Invoicing
Invoicing bills a venue or a promoter for a gig, paid by card.
Contacts
Contacts keeps your venues, promoters and collaborators, with each one's history.
Message Boards
Message Boards gives your fans a public board to talk between shows.

A record goes from pre-orders to release day and a full launch show.

Each step starts from what the last one made.

  1. The pre-order

    The vinyl takes pre-orders, with the date it should ship.

  2. The supporters

    Paying supporters hear the first single in a post before anyone else.

  3. The news

    The newsletter and a campaign of posts announce release day.

  4. The release

    Downloads go live, and the vinyl ships as the pressing arrives.

  5. The launch

    The launch show is on your public calendar, and fans RSVP until it is full.

  6. The merch

    Merch sold at the show is recorded as orders, so the stock stays right.

Setting up takes five steps.

  1. Open your shop

    You name your shop, add your records and merch, and publish it. Help: Set up and publish a Store.

  2. Add your downloads

    You upload each album's files to its product. Help: Sell digital products, files and licence keys.

  3. Start your supporters page

    You set your free and monthly tiers. Help: Set up Supporters.

  4. Make your links page

    You add your profiles and the links fans need. Help: Build a Link-In-Bio List.

  5. Connect Stripe

    You connect your Stripe account, so fans can pay by card. Help: Connect Stripe to receive money.

Plans

A solo artist fits Pro, for your own work in Personal. A band fits the Team plan, one price for up to 25 members.

Magpie adds no fee to your shop's sales. Magpie's fee on supporters' payments is 3%. Stripe's processing fee is taken from each card payment. Prices are on the Pricing page.

Other people who make and share work have pages of their own.

Podcasters

A podcaster records, publishes and grows a show.

Questions musicians ask

Can I sell my album as a download?

Yes. A download product holds MP3, M4A or WAV files, each up to 500 MB. Buyers download them from the order page and the confirmation email. A Format option can sell MP3 and WAV editions at different prices.

Can fans pay what they want?

Yes. You set a minimum price, and the buyer pays that or more. The product's price becomes the suggested amount. The minimum has to be above zero.

Can I take pre-orders for vinyl?

Yes. Sell when out of stock lets the record take orders before it arrives. An expected ship date is shown, and fans pay when they order. A Pre-orders tab lists those orders until the pressing arrives.

Can I sell a bundle, such as vinyl with a t-shirt?

Yes. A bundle sells several products as one, at its own price, downloads included. Each sale takes stock from every part.

How do supporters pay?

A paid tier goes to Stripe's checkout and renews monthly by card. Supporters change their card or cancel themselves. Magpie's fee is 3% of each payment, and the rest goes to your Stripe account.

Can I post videos for supporters?

Yes. A post can hold a video from Screen Recorder, or a video file you upload. It can also hold photos, text and a poll.

Can fans RSVP to a show?

Yes. You set the gig to Public calendar and turn on RSVPs. A capacity closes it when it is full. People RSVP while signed in to Magpie.

Can I sell merch at a gig?

Yes. New order records a sale with how the fan paid, and the item leaves stock.

Can I send stems to a producer?

Yes. Secure Files sends each file, up to 2 GB, by a link that expires. It can need a passphrase, and allow a single download.

Can I bill a venue for a gig?

Yes. Invoicing bills the venue or promoter, and they pay by card from the invoice email. Magpie adds no fee to invoice payments.

What does Magpie take from my sales?

Magpie adds no fee to your shop's sales or invoice payments. Supporters' payments carry Magpie's 3% fee. Stripe's processing fee is taken from each card payment.

Open your own shop.

Create a Magpie account and add your next record.

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